On this episode of The Family Business Voice, Dr Axel Göhler speaks to Ramia about BESTMALZ’ expansion, his unique perspective on the world of German family beer and the modern concept of craft.
– Since 2014, CEO Dr Axel Göhler, the grandson of founder Max Göhler, has spearheaded the company’s international expansion. Now, BESTMALZ distributes quality malts to more than 85 countries, including the US, China and Brazil.
-The traditional German family malt producer is at the forefront of a recent surge in global demand for a modern bespoke beer experience, which, according to Dr Göhler, revolves around identity.
– German brewers by law must adhere to purity guidelines set out in the 16th Century, but Dr Göhler’s approach shows that there is still plenty of room to innovate, especially when it comes to logistics, customer care and IT support.
Read the full article here.
Listen to the podcast on Spotify, Apple, Google, Stitcher and Tunein.
Dr Chengwei Liu is an Associate Professor of Strategy and Behavioural Science at England’s Warwick Business School. An expert in executive decision-making, Dr Liu’s...
Trusted Family is a web-based information management solution that helps family business members communicate with shareholders, directors, and advisors. It also helps them organise...
When Pete and Cathy Delantar established Nature’s Legacy in 1986, sustainability wasn’t the buzzword that it is now. In the Philippines, very few people...
