On this episode of the Family Business Voice, Adam Brånby, CEO of his family group, Ekstigen AB, sat down with Ramia to discuss quality production, personalisation and the enduring draw of the axe.
– Craftsmanship is the common thread that ties all four of the family group’s companies together.
– Product quality is both a point of pride and the main selling point. Gränsfors Bruk axes and Woolpower garments bear the initials of the blacksmith or seamstress that made them.
– Their production hearkens back to a time when things were built to last for a century or more – a disruptive model with compelling environmental implications.
Listen on Spotify, Apple Podcasts, Google Podcasts, Stitcher and TuneIn.
Also, read the full article here.
On this episode of The Family Business Voice, Sara Stern discusses her new work, Married to the Family Business: a Handbook for Spouses of...
On this episode of The Family Business Voice, Alfredo De Massis and Farida F El Agamy speak with Ramia about the global pandemic and...
On this episode of The Family Business Voice, Mark Lamoncha from Humtown Manufacturing talks to Ramia about the economic crisis as a catalyst for...