Latest Episodes
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Claudia and Joe Astrachan: How can you Leverage Family Ownership to Market your Business?
Leveraging family ownership is a unique opportunity presented to family businesses when formulating their branding strategy. Whether by adding the typical ‘and Sons’ to...
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Lauren Lanphear: How Can You Protect a Living Legacy?
After learning the art of tree care as a college student in the early 20th century, a young WP Lanphear travelled around the northeastern...
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Introducing: The Family Business Voice
More than half of all businesses globally are family-owned or operated. They are cornerstones of prosperity; their contributions to job creation and global GDP...
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Michael Haenlein: Why are So Many Businesses Missing the AI Revolution?
According to Michael Haenlein, Marketing Professor and Scientific Director of the ESCP Europe Research Centre on Big Data, not only do we struggle to...
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Christina Armentano from Paraco Gas: When is it the Right Time to Join the Family Business?
Paraco Gas is celebrating its 50th anniversary this year. The third-generation family firm is the 10th largest propane retailer in the United States, serving...
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How Can You Bring Authenticity to Marketing?
On this episode of The Family Business Voice, Phillip Kalli, Managing Director of Ideal talks to Ramia about Ideal’s early days, authenticity in marketing...